For this pitch, we faced a challenge with a company that didn’t have their brand outlined. They will need us to help them reach a new audience. We will also help them in recreating themselves. I teamed up with another peer, and we did research on the company itself. The company connects people. We decided to base this pitch around puzzle pieces. They connect together. The visual language used bright colors. Characters appeared on the puzzle pieces to show real people. This helped to humanize the brand a bit more.
Skills Used:
Photoshop
Illustrator
Layout Design
Research
Pollie-May 